Ep 36 25 years in Formula 1 PR and the FIA media delegate role with Alexandra Schieren
Alexandra Schieren has spent 25 years working in motorsport PR, from Toyota’s World Rally Championship team to roles with Formula 1 teams and the FIA as a media delegate. She talks about what it really takes to manage media at a grand prix weekend and what nobody tells you about working at the top level of the sport.
Ep 9: Over 50 years in Formula 1 PR with Annie Bradshaw
Annie Bradshaw has worked in Formula 1 PR for over 50 years, with Williams, BMW Sauber, Lance Stroll and many more. She tells the story of George Harrison lighting incense in the Williams garage, Dame Edna getting stuck in Damon Hill’s car, and what it was like managing the media on the day Ayrton Senna died.